Commercial

Back in 1999, my friend and I had created this movie on 2 (old) PC\'s at his house. Our intention was to show our 3D graphic capabilities to post-production companies. We also took it to Coca-Cola. They loved it. However, when we asked if they would like to use it, they told us that it does not go hand in hand with their advertising campaign. About two months ago - 7 years after they\'ve seen our presentation - Coca Cola released a similar movie. You can watch it at: http://www.youtube.com/watch?v=W4vd0aqRmyo Enjoy. Sagi Koren P.S. for all those asking: 1996 is a typo in the movie. Actual year was 1999.

AT&T Image Campaign Accentuates the Positive, Not Product The New York Times. A version of this article appeared in print on April 8, 2010, on page B6 of the New York edition. "The campaign is the first meant to burnish the AT&T brand image, rather than sell specific products and services, since a $1 billion campaign in 2006 that carried the theme Your world. Delivered. The purpose of that campaign was to tell consumers about the formation of the new AT&T after the original Ma Bell, the AT&T Corporation, was acquired by SBC Communications, which then renamed itself AT&T. Since then, AT&T has been transformed by the growth of businesses like mobile communications — embodied by the Apple iPhone — and data services, which now account for about 70 percent of annual revenue. " http://www.nytimes.com/2010/04/08/business/media/08adco.html